November 30, 2005

In Orbit

Come on, fess up. How many of you drove home from the hospital with your infant facing forward? (We know, he was a new wonder and you wanted to keep an eye on him.) And was his car seat really attached properly, or just barely buckled in?

Once your sister-in-law straightened you out (the baby is now correctly facing the rear), and you've somewhat gotten the hang of inserting the car seat, it doesn't stop the pressure you face of honking cars behind you while you twist and bend to maneuver baby and seat into your double-parked car.
Why is it that you need training from your local police or fire station – not to mention a good chiropractor – just to master the art of putting a baby into a car seat?

Lucky for us, a couple of guys with backgrounds in engineering and design (and experience working for renowned design firm IDEO) got together to ask the same question. The result is Orbit Baby, a revolutionary new car seat and stroller system that takes travel with baby to the next level.

The key to the Orbit Infant System is the patent-pending SmartHub, which allows the seat to be docked from any angle, and then simply turned to the proper backward facing position without having to line up grooves, belts or notches. You can quickly snap the car seat into its base correctly. The stroller is fitted with the same circular SmartHub™ dock, allowing you to pop the car seat out of the base and into the stroller. The seat itself is sturdy and well-padded, with a washable microfiber lining and soft carry straps. The system folds compactly and fits easily into a car trunk.

Bottom line, with the holiday season upon us, the Orbit Infant System enables globe-trotting parents to make better use of their travel time and to feel more secure about safety while on the road.

Now that's something to be over the moon about.

For more information (available in stores early 2006), go online to orbitbaby.com.


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