July 30, Wednesday

Ello Ello!

The latest kids must-have? Ello. Kind of a construction toy, kind of a crafts kit, and kind of a paper-doll collection. Except way cooler. The pieces fit together to build imaginative environments, but they can also be used to make picture frames or necklaces. Kids get to dress Ello people (think modern-day Jetsons) and create space-age Ello-polis habitats. Designed around the play-habits of girls (shh...boys love them too), Ello is being touted as the feminist Lego.

Goodbye Dolly. Hello Ello.

Ello Creation Systems: Aquaria, Ellopolis, & Character Set by Mattel available at: www.amazon.com