June 28, 2007

Pure Jeanious

A true fashionista would never compromise her up-to-the-minute style for a little thing like pregnancy – especially not when it comes to a wardrobe staple like jeans.

That's why celeb favorite J Brand introduced Mama J, its signature maternity style. The collection was inspired by star stylist Deborah Waknin's request for denim devoid of the tummy-covering pouch common to most pregnancy pants. The resulting indigo-colored jean is made from super-stretchy X-FIT 4-Way Lycra denim and is cut low in the front and higher in the back for extra comfort. Instead of the pouch, it's got discreet side elastic panels that allow room for a belly to grow while still maintaining the flattering look of non-maternity jeans.

For women who want the extra coverage of a traditional tummy-paneled fit, J Brand also offers a range of equally flattering pouch-style pants, including a kicky Capri, a narrow cigarette leg, and the company's best-selling Love Story jean (a retro, 22-inch bell-bottom style). Like all J Brand jeans, the maternity line is available in a selection of dark washes and features no excess hardware or embellishments.

Because when it comes to the pants you'll be living in for the next nine months, basic is best.

Available at apeainthepod.com.

UrbanBaby is Growing Up.
We have a new look. Stay tuned for more changes coming soon. Have something you'd like to see? Opinions on our new design? Send us your thoughts.


Wednesday's UrbanBaby Daily: Color Me Green

Recently Discussed on UrbanBaby Message Boards: "Anyone else worried you won't know if you're in labor?"

Interested in advertising? Email GEL-AdSales@cnet.com

Subscribe to UrbanBaby Daily | Unable to read email?



Warning: main(../../www/footer.php): failed to open stream: No such file or directory in /opt/php/urbanbaby/production/releases/20080829204357/www/ub_daily/062807dailynat.html on line 86

Warning: main(): Failed opening '../../www/footer.php' for inclusion (include_path='.:/opt/php/urbanbaby/self/current/cheetah:/opt/php/urbanbaby/self/current/cheetah/rtssclient:/opt/php/urbanbaby/self/current/cheetah/maeclient') in /opt/php/urbanbaby/production/releases/20080829204357/www/ub_daily/062807dailynat.html on line 86

Warning: main(/opt/php/urbanbaby/self/current/www/_include/php/google_analytics.php): failed to open stream: No such file or directory in /opt/php/urbanbaby/production/releases/20080829204357/www/ub_daily/062807dailynat.html on line 93

Warning: main(): Failed opening '/opt/php/urbanbaby/self/current/www/_include/php/google_analytics.php' for inclusion (include_path='.:/opt/php/urbanbaby/self/current/cheetah:/opt/php/urbanbaby/self/current/cheetah/rtssclient:/opt/php/urbanbaby/self/current/cheetah/maeclient') in /opt/php/urbanbaby/production/releases/20080829204357/www/ub_daily/062807dailynat.html on line 93